Nassef Sawiris flies Ibiza to Nuremberg ahead of Adidas board meeting

Nassef Sawiris flew from Ibiza to Nuremberg on May 28, touching down in the Bavarian city at 12:15 local time aboard his Gulfstream G700. The two-hour hop from the Balearic party island marks an abrupt shift from Mediterranean leisure to corporate governance.

Sawiris, who holds a nearly 6% stake in Adidas through his family office, arrives the same week the sportswear giant convenes a board meeting at its Herzogenaurach headquarters, according to a Reuters report on May 26. The agenda includes a strategic review of the brand's turnaround plan and potential changes to its supply chain, topics that directly affect Sawiris's multibillion-dollar holding.

The trip fits a pattern: Sawiris frequently jets from leisure hubs like Ibiza to German financial centers, blending personal travel with oversight of his European investments. His recurring visits to Frankfurt and Munich, tracked by celebplanes, often coincide with Adidas quarterly reviews or shareholder events.