Nike flies to Redmond, Oregon the week of its campus renaming and turnaround push

Nike flew from Bakersfield, California to Redmond, Oregon on June 18, 2026, a 68-minute hop in its Gulfstream G650 that arrived just before 1 p.m. local time. Redmond’s Roberts Field is the closest commercial airport to the Sunriver resort area, a frequent retreat for Nike executives and a staging point for visits to the company’s nearby operations.

The same week, Nike is in the midst of a high-stakes corporate identity campaign. The company renamed its Beaverton campus the Philip H. Knight Campus and hosted a weeklong “Founder’s Week” celebration, per a report from yabber.org, with Serena Williams handing out T-shirts and framed copies of Nike’s 1977 principles. CEO Elliott Hill, meanwhile, gave an interview to Fox Business on June 18 outlining a “sports, sports, sports” turnaround strategy, acknowledging the company had drifted toward lifestyle and fashion. The flight lands as Nike also announced 1,400 job cuts in global operations, per a company release on April 23, 2026.

The trip follows a pattern of long-haul international travel for N6453 — the jet flew from Italy to London on June 13 and from London to Los Angeles on June 15 — suggesting this domestic leg is a return to the Pacific Northwest after a European swing. For a company leaning heavily on its past to secure its future, the destination fits the narrative.