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Target returns to Minneapolis after Wilmington trip amid turnaround push

The retailer's Gulfstream G280 flew from North Carolina to headquarters the same week new CEO Michael Fiddelke's strategy takes shape.

By celebplanes · 1 min read · Target

Target corporate logo

Target

Target's Gulfstream G280 (N484EM) flight path — KILM — Wilmington to KMSP — Minneapolis–Saint Paul
Flight path · KILM — WilmingtonKMSP — Minneapolis–Saint Paul · 2h 36m airborne
Listen — voice briefing0:28
0:00-0:28
Departure
KILM — Wilmington
Arrival
KMSP — Minneapolis–Saint Paul
Airborne
2h 36m
Distance
950 nm
CO₂
6.0t

Target Corporation’s Gulfstream G280, tail number N484EM, landed at Minneapolis–Saint Paul International Airport on May 12 after a two-hour, 36-minute flight from Wilmington, North Carolina. The aircraft departed Wilmington International Airport at 5:13 PM UTC and arrived at Target’s home base just before 8 PM UTC, according to flight data.

The same week, Target is deep into the execution of a sweeping turnaround plan unveiled by new CEO Michael Fiddelke, who took the helm on February 1. At a March investor day in Minneapolis, Fiddelke outlined a $5 billion capital spending increase, store remodels, and a merchandise overhaul in categories like home, apparel, and beauty, per a CNBC report. The Wilmington trip likely involved a store visit or supply-chain review as the retailer works to reverse four consecutive quarters of declining traffic.

Recent flights show Target’s fleet frequently shuttles executives between Minneapolis and regional hubs—Dallas, Salt Lake City, Sarasota—before returning to headquarters. This pattern reflects a company in motion, with leadership fanning out to assess operations while Fiddelke pushes to restore Target’s “Tarzhay” cachet, as CNN noted in its coverage of the retailer’s strategy.

Aboard the Gulfstream G280

Gulfstream G280 exterior — Target's private jet (N484EM)
Gulfstream G280 cabin floor plan — Target's private jet interior layout
Exterior & cabin layout · Gulfstream G280

The aircraft

Type
Gulfstream G280
Tail
N484EM
Max alt
43,025 ft
Max speed
436 kt

End of article · celebplanes